Q4: Who would be the audience for your music magazine?

This is the mood board I created which relates to my magazine and its target audience, with related artists and general images to symbolise this connection.

The Target audience I set who will buy my magazine are those who are interested in rock music, both modern and classic. In my magazine it features the biggest current rock stars, but also looks back on rock bands from the past and this highly influence the design and nature of the magazine. Audiences looking for pop news and gangster rap news or classical music features will not buy this magazine, whilst at the same time audiences interested in music featured in Metal hammer which is more hardcore will not be interested in the music featured in this magazine, it is created for those who like conventional rock n roll music.

People interested in indie music will also buy my magazine, however that is of course not the main genre featured. Whilst it aims to attract listeners of indie bands and records, the magazine is focused on mainstream and therefore only indie bands breaking into widespread fame would be featured- bands such as MGMT etc, thus again this magazine is not ideal for the most hardcore of indie cultured readers. Retro music such as Queen and The Stone Roses and The Who as pictured above would be a main feature of my magazine, and therefore people familiar with the "golden oldens" would be attracted to reading the magazine. again however it is not dedicated to classic rock music, and therefore it is a magazine more aimed towards younger and more modern audiences of whom enjoy reading of both present and past masters to broaden their musical understanding and interests.

Also the people that would my magazine are the current readers of magazines like NME, Q and Mojo, people who can move between magazines depending on what artist is featured. My magazine does not offer a unique specific taste, it is more wide than that and it is not aimed at niche market, it simply targets more modern rock n roll listeners. They would be younger, roughly between 16-30 and would generally be of a more blue collar background, most likely not those who are unemployed or deprived as normally this group would be associated with other music genres such as Hip Hop.

Also those who would buy my magazine would likely be of white ethnic backgrounds, again generalising and stereotyping the music genres other backgrounds listen to. Of course my magazine would not discriminate any racial class, but in terms of what would be the assumed audience white people would most likely fit the category as there is nothing truly exotic in my magazine to entice readers from foreign cultures. Also males may be the greater audience of who would buy the magazine, as the music genre of rock is associated with men more than women and because the colours used are more masculine, however that being said of course the website does not suggest any exclusivity as the "Number one male mag" for example.  

The magazine would definitely not be bought by younger, pre-teen audiences who prefer Top Of The Pops style music etc. The magazine is supposed to be generally acceptable however, and there are no extremes in it, it is aimed towards interesting as big an audience of rock listeners as possible, which is why the general rock music in it is somewhat varied in social position. It is designed to be popular amongst as many as possible, and in general terms, rather conventional.